Case Studies
Marketing & Lead Generation with The Cake Way
Challenge: JoAnn, a professional cookie decorator, wanted to share her virtual cookie decorating classes with others who aspired to make edible works of art. After creating her courses, she needed to drive traffic to her sales pages so she could generate revenue.
Solution: We helped JoAnn leverage the power of Facebook Advertising to sell her courses with 11 times the return on her ad spend. We also helped her fine-tune her branding and expand her audience, so she can continue to teach students virtually.
Executive Assistance with
NMF Lending, Justus Sharp
Challenge: Justus, a mortgage loan orginator, was spending time on detail-oriented tasks when he wanted to be spending time growing his business.
Solution: We created an effective system of communication touchpoints with his business partners, clients and prospective clients. From researching and sending heartfelt gifts to managing his marketing initiatives, COYL allowed Justus to build and maintain invaluable relationships, which in turn allowed him to grow his business.
Social Media Marketing with Once by Sue Cope Trahan
Challenge: Once By Sue Cope Trahan, an artist and jewelry designer, needed help boosting her following and managing her social media accounts.
Solution: We worked with Sue to create a website and social media feed that resonated with her branding and tone of voice. Over time, we helped her grow an organic following and expand her target audience.
Website & Marketing Services with The Junk Parlor
Challenge: Brooke, an antique store owner, wanted to take her small business to the next level with an e-commerce website.
Solution: We created a clean and modern website for The Junk Parlor, with custom rules and plugins. We were also able to help Brooke create marketing campaigns to empower her to sell more of her subscription boxes and vintage antique goods.
